Introducing our
leadership team
We are accredited engineers, architects, designers and BAs, and we’re fluent across a range of technologies and industry sectors.
Leadership

Nick Halliday
Founder & CEO
A serial entrepreneur with 30 years’ experience in digital businesses worldwide, Nick has a proven track record of delivering strategic software solutions that provide a competitive edge.
He is as passionate about our own company as he is our clients’, and the authentic values upon which he founded the business, have become core to our current proposition.

Kseniya Papova
Operations Director
Kseniya has spent her career to date, in COO roles, managing complex projects that provide tangible value to our clients.
Part of the IDS team since the very beginning, she lives and breathes both our commitment to client projects and colleague morale.

Martin Pownall
Client Services Director
Martin is the conduit between clients and our technical team, something he’s perfectly placed to do, having held senior roles throughout his career.
He’s designed intuitive, award winning, multi-channel experiences for private and public sector organisations. Our clients trust Martin to offer honest, balanced support throughout their projects.

Dominic Deacon
Commercial Director
With over 25 years of experience in the IT Services and Technology industry, Dom is passionate about leveraging innovative technology solutions to solve complex business challenges for clients.
With a proven track record in driving revenue growth and forging strategic partnerships, Dom has been instrumental in digitally transforming businesses across various sectors.

Denis Koloshko
Chief Technical Officer
Denis ticks all the boxes for clients looking for a smart thinker to evolve their business. He’s not only highly qualified: with 11 Microsoft certificates and two philosophy degrees, he’s also a Crest certified penetration tester.
With over 20 years hands-on experience as a cyber security specialist, he describes his dream job as ‘the one he has at IDS’. Lucky us.

Peter Hindle-Marsh
Accelerator Programme Director
Peter, a seasoned tech accelerator leader at IDS, brings a wealth of commercial experience to the table. With a proven track record of success in both public and private sectors, Peter has a deep understanding of the challenges and opportunities facing scale-up companies.
His extensive experience in strategic planning, operational management, and fundraising positions him as a valuable mentor and advisor to the entrepreneurs he works with.
Management

Rita Lutikova
Chief Programme Manager
Rita is a technically strong programme manager and a commercially astute business analyst. A certified PSM I Scrum Master, she is capable of juggling multiple different systems, processes and programmes at any one time.
She is a key facilitator between clients and colleagues whose commitment to supporting every member of the team, leads not just to successful project delivery but high satisfaction levels too.

Kat Plant
Client Relations Manager
Kat has a proven track record of success in the SaaS scale-up industry. With over two decades of varied experience spanning B2B client services and communication, Kat’s passion is understanding what makes our client’s tick and nurturing these partnerships.
Her enthusiasm for stellar communications, combined with her ability to build strong relationships and develop innovative marketing strategies, makes her a valuable asset to the team.

Veronica Yudina
Cyber Security Account Manager
With a deep understanding of the ever-evolving cyber security landscape, she excels at building strong relationships with clients and providing tailored solutions to meet their unique needs.
Veronica’s extensive knowledge of the industry, combined with her ability to effectively communicate technical concepts, enables her to deliver exceptional service and drive customer satisfaction.

Alla Lomaka
Head of Quality Assurance
Alla is unswervingly committed to getting things done, right! She’s the person you need on your team to make sure everything’s going to plan.
Always upbeat, with a wicked sense of humour, she has a critical eye on service levels, and we don’t want to find out what happens if they fall below her standards.

Mikhail Shyshla
Head of Software Development
With over 20 years’ software design, architecture and development experience, Mikhail has worked with complex yet traditional enterprise, high-workload, banking, web and desktop systems, through to next generation social network applications.
His deep knowledge of code – alongside his calm, level-headed approach – means he is the resident ‘problem solver’ when clients want to push the realms of what’s possible.

Irene Devyatova
Head of Project Management
Irene is a consummate project manager, renowned for her unwavering dedication and exceptional technical skills. Over the years, her role within the business has evolved to encompass the strategic development and optimisation of our business processes.
Her methodical approach, combined with a keen eye for detail and a genuine care for her team, ensures that projects are executed efficiently, effectively, and with the utmost respect for all stakeholders.

Sergey Kuluga
Lead Systems Infrastructure Engineer
Having worked for large organisations internationally, Sergey has amassed over 20 years’ experience within the information technology and services industry.
A key member of the IDS team since day one – and passionate about a collaborative approach to development – he is responsible for creating the robust infrastructure which underpins all client projects. His key strength is the creation of enterprise-level solutions with scalable architecture and utmost security compliance.

Darya Filon
Head of People
With a deep understanding of the technology industry and its unique challenges, Darya plays a crucial role in attracting and retaining top talent.
She works closely with team leads to identify and recruit qualified candidates, while also implementing effective onboarding processes to ensure new employees are equipped with the necessary tools and knowledge to succeed.

Andy Allerton
Head of Design
With over 20 years of graphic design expertise, Andy is fluent in creating impactful visuals across diverse platforms, from web and print to digital interfaces. Experienced in client partnerships, from global brands to startups, he delivers tailored solutions that resonate with target audiences.
Bolstered by entrepreneurial experience, including co-founding a tech startup focused on connectivity solutions, his experience in the tech sector demonstrates his ability to navigate complex projects and deliver effective solutions.
Talk to us about
a project
We are Interactive Digital Systems. But more importantly, who are you? And what do you need? We’d love to find out.