Cookies

Cookie Policy


Last updated: 1 April 2025


What Are Cookies?

Cookies are small text files placed on your computer or mobile device when you visit a website or use an app. These files store limited information to enhance your online experience.

Most cookies do not collect data that directly identifies you. Instead, they gather general details such as how you arrived at and used our website. However, some cookies may track your browsing activity to build a profile used for personalized content and advertising.

We use cookies to improve your experience—for example, by remembering your language or product preferences—and to gain insights into how our site is used. Cookies can help us determine whether you’re a new or returning visitor, and ensure that the content and ads you see are more relevant to your interests.

Besides cookies, we may use pixel tags (also known as web beacons or clear GIFs), which are tiny, invisible graphics embedded in web pages. Unlike cookies, pixel tags are not stored on your device but help us analyze marketing performance and manage our content more effectively. Information collected through pixel tags is not linked to personal data.

In this Cookie Policy, all such tracking technologies are referred to collectively as “cookies.”

Types of Cookies We Use


Session Cookies

Temporary cookies that are erased when you close your browser. They support basic website functionality during your visit.

Persistent Cookies

Stored on your device for a predefined period (up to 13 months) and remain even after you close your browser. These help us recognize you across multiple visits.

First-Party Cookies

Set directly by the website you’re visiting and only accessible by that site.

Third-Party Cookies

Set by other organizations, such as advertisers or analytics providers. For example, if you interact with an ad on our site, the advertiser might set a cookie to track that engagement.

Categories of Cookies

Strictly Necessary Cookies

These are essential for our website to function properly and securely. They enable features like secure login and load balancing. These cookies do not require your consent and cannot be disabled using our cookie banner, although you can block them in your browser settings. Blocking them may impact your ability to use certain features.

Functional Cookies

These cookies remember your preferences and enhance functionality. For instance, they allow us to greet you by name, save your language or region preferences, or remember your cookie consent settings. Disabling these may result in reduced site functionality.

Analytics Cookies

Used to collect information about how visitors interact with our site—such as page views, time spent on site, and navigation paths. This helps us improve site performance and content.

We also use A/B testing cookies to experiment with different versions of our site and determine which performs better. These cookies do not collect personal data and are automatically deleted after a short time.

If you opt out of these cookies, we won’t be able to use your visit to improve our site experience.

Marketing Cookies

These cookies are used for advertising and content personalization, both on our site and on third-party platforms. They track your online activity and help deliver more relevant advertising based on your interests.

Marketing cookies may also:

  • Limit the number of times you see an ad
  • Measure the performance of ad campaigns
  • Identify which advertising sources are effective

These cookies can be set by us or by third-party partners and may be used to build a profile of your browsing behavior. While they do not directly store personal information, they are based on uniquely identifying your browser and device.

If you disable marketing cookies, you may still see ads, but they’ll be less tailored to your interests.

Social Media Links

Our website includes links to IDS Groups official social media pages. These are standard hyperlinks and do not involve cookie usage from our end. Clicking them will take you to the external platform, which may use its own cookies and privacy settings.

Here are the platforms we link to:

  1. Facebook – View Privacy Policy
  2. Instagram – View Privacy Policy
  3. X (formerly Twitter) – View Privacy Policy
  4. LinkedIn – View Privacy Policy
  5. YouTube – View Privacy Policy
  6. TikTok – View Privacy Policy

Each platform operates independently and has its own cookie and privacy policies.

Cookie Lifespan

Cookies have different durations:

  • Session cookies are deleted when you close your browser.
  • Persistent cookies remain on your device for up to 13 months, unless you delete them earlier via browser settings.

Learn More About Cookies

To learn more about cookies and how to manage them:

Policy Updates

We may update this Cookie Policy from time to time to reflect changes in the cookies we use, or for legal, operational, or regulatory reasons. Please review this page regularly for updates.

The date at the top of this page indicates the most recent revision.