Developing a multichannel broker insurance software system in Nigeria

• £2m contract
• Technical partner alongside JLT
• Creation of bespoke customer, broker and admin system
• Built in ASP.NET
• Multichannel software manages entire journey from lead creation to sale closure
• YOA has experienced uplift in staff productivity, customer numbers and insurer partnerships

With a bold technology roadmap, we adopted an agile Software
Development approach – focusing in the first instance on the design and build of a business-critical application that enabled staff to construct insurance policies from their impressive catalogue.

When this fundamental tool was in place, additional functionality was added with each iteration. Extensive research underpinned our user-centred focus from start to finish. We paid close attention to customers’ interactions with YOA Insurance, for example, to better understand their needs and uncover pain points within the existing system.

Here, we learnt more about leading customers and their complex insurance requirements, in comparison to individuals’ more simplistic insurance priorities. It was clear that system flexibility and adaptability would therefore be key.

IDS has transformed YOA Insurance’s operations by streamlining processes and reducing administrative burdens. This has enabled the company to focus on selling insurance premiums and delivering exceptional customer service.

Increased efficiency has led to a 57% boost in productivity, allowing YOA Insurance to handle more leads and scale the business. The new system includes features for marketing, sales, customer management, claims handling, and billing, empowering YOA Insurance to provide a seamless and efficient customer experience.